International student recruitment strategy: Adapt by region
With the increased interest from students in pursuing a degree abroad, higher education institutions have gained a new challenge – international recruitment.
Keep up with the most current topics on digital marketing for higher education institutions, with a special focus on inbound marketing, lead generation and SEO.
With the increased interest from students in pursuing a degree abroad, higher education institutions have gained a new challenge – international recruitment.
From conventional education and in-person marketing activities to digital marketing and virtual fairs and events, marketing for higher education in the current days is a big challenge. Every year...
Choosing a Higher Education digital marketing agency is not an easy job as it is a very specific industry, with many stakeholders (students, parents, professors, academic bodies, supporting staff,...
Podcasts have become a trend these last few years and nowadays not even Higher Education can escape this trend (and shouldn’t). Besides being used for entertainment and/or educational purposes,...
Many institutions undervalue the importance of having a well-optimized website. What they typically tend to forget is that the website is usually the student's first impression of the organization,...