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Keep up with the most current topics on digital marketing for higher education institutions, with a special focus on inbound marketing, lead generation and SEO.
Lead generation is a marketing term that refers to the process of generating consumer interest for a product or service with the goal of turning that interest into a sale. In the context of Higher...
Nowadays, it is no longer necessary to explain to any institution the importance of creating and controlling their online presence, but the truth is that many still continue to use their website as a...
Many of the Universities use the notoriety they have managed to create nationally, complemented with visits to fairs, schools, and some targeted advertising to recruit their national students. The...
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