Higher Education Marketing Trends in 2022
From conventional education and in-person marketing activities to digital marketing and virtual fairs and events, marketing for higher education in the current days is a big challenge. Every year...
Keep up with the most current topics on digital marketing for higher education institutions, with a special focus on inbound marketing, lead generation and SEO.
From conventional education and in-person marketing activities to digital marketing and virtual fairs and events, marketing for higher education in the current days is a big challenge. Every year...
Choosing a Higher Education digital marketing agency is not an easy job as it is a very specific industry, with many stakeholders (students, parents, professors, academic bodies, supporting staff,...
Podcasts have become a trend these last few years and nowadays not even Higher Education can escape this trend (and shouldn’t). Besides being used for entertainment and/or educational purposes,...
Many institutions undervalue the importance of having a well-optimized website. What they typically tend to forget is that the website is usually the student's first impression of the organization,...
Lead generation is a marketing term that refers to the process of generating consumer interest for a product or service with the goal of turning that interest into a sale. In the context of Higher...