Content Creation

Blog and Blogging

• Creating a blog on a website can increase your chances of appearing in search engines by 434% (SearchEnginePeople, 2018).
• Creating quality content is the main factor in any SEO strategy (SearchEnginePeople, 2018).
• B2B marketers receive 67% more leads if they have a blog (SearchEnginePeople, 2018).
• Marketers who prioritize blogging are 13 times more likely to get a positive ROI (Hubspot, 2015).

Content strategy

• Content marketing gets 3 times more leads than paid ads on search engines (Content Marketing Institute, 2017).
• 47% of customers see between 3 and 5 contents before engaging with the brand (Demand Gen Report, 2016).
• Content marketing costs about 62% less than traditional marketing and generates 3 times more leads (DemandMetric, 2016).
• More than 81% of marketers plan to increase original content creation (Social Media Examiner, 2016).